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MySpace Music leads industry evolution
Today in a joint venture between local divisions of, Warner Music, Sony Entertainment, EMI Music, Universal Music and MySpace launched MySpace Music.
As the first territory in a global rollout, MySpace Music Australia delivers all of the functionality available to US based users including user-friendly e-commerce solutions, personal music players, user and artist playlists, monetised opportunities for artists and most importantly an ever-growing library of licensed audio content.
MySpace Music has played an integral role in the success of numerous global artists including: Lily Allen, Arctic Monkeys and Sean Kingston. Locally, Operator Please, Renee Cassar and Short Stack can attribute their fan base to the platform promoting their product virally.
MySpace Music offers users in Australia the opportunity to purchase and download single tracks and full albums via iTunes. The new functionality includes Pop-out Personal Music Players and New Music Profile Player for faster navigation and customized features including skins and colours.
The integral function that will draw music fans back will be the platforms extensive music library, drawing from the sites 5 million artists. Users are able to create numerous playlists that can either be set to private or made publicly visible and will include Featured Playlists driving MySpace’s original ethos of music discovery.
Chairman & senior vice president of marketing, EMI Music Australasia, Mark Poston said: “MySpace is a vital platform for connecting our artists and their fans. We're excited about exploring new ways to connect with those fans and we see MySpace Music as a great tool for doing this. MySpace Music is the next step in the development of an important online music property. The record industry has been evolving over the last decade and MySpace has been an important part of that evolution.”
For a full in-depth interview check out TMN Issue 758 out October 5th.
music.myspace.com
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Penny or 007, this watch phone is for you
Childhood dreams of becoming an undercover agent can now become a reality with LG Electronics announcing today (Thursday October 1st) the world’s first market ready Touch Watch Phone will be making its way to Australia this December.
The wearable watch boasts a full touch-screen interface, 3G capabilities, video calling, voice recognition, Bluetooth headset and a built-in speaker for music playback. The watch phone also features a phonebook and scheduler housed within a tempered glass face and metal casing, totalling 13.9mm thick with a 3.63cm touchscreen.
General manager, Mobile Communications, LG Electronics Australia, Nathan Dunn said: “The new 3G Touch Watch Phone is stylish, sophisticated and undeniably fun. This exclusive and unique product gives people the chance to live out their childhood dreams of owning a watch phone similar to those made famous by many legendary secret agents and fictional spys!”
The LG Touch Watch Phone is available in retailers from December with a sizeable price tag of $2,299.
Go to lge.com for further details.
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Guitar Hero 5 bands perform in real life
Attempting to grab a further share of the digital music pie, Yahoo Music has launched Guitar Hero 5 (GH5) Fridays.
The first instalment debuted last week (Friday September 25th) featuring Weezer. Four live performances are now live on the GH5 station featuring Weezer tracks, Beverly Hills, I’m Your Daddy, Why Bother?, (If You’re Wondering If I Want You To) I Want You To plus an exclusive interview with the band on their GH5 experience.
Other forthcoming-featured GH5 artists include The Killers and Wolfmother.
To stream GH5 Yahoo Music performances by Weezer, go to: new.music.yahoo.com
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Photo credit: Bob King |
Making noise at NSW Parliament House
Musicians Brian Cadd, Glenn Shorrock, Ian Moss, Harry Vanda and Shannon Noll rocked up to the New South Wales Parliament House yesterday (Wednesday September 30th) to show their continued support for Australian musicians who have fallen on hard times.
Long-time supporter of the music industry, Minister Assisting the Premier on The Arts, Virginiia Judge hosted the annual Music In The House luncheon to raise money for Support Act Limited, an organization aimed to help musicians.
Ms Judge said Support Act was formed as a registered charity in 1997 by a group of concerned music industry veterans who wanted to help struggling musicians: “Musicians play a pivotal role in giving our communities a voice and building community identity and cohesion.”
“Not everyone in the music industry is lucky enough to become a household name and in an uncertain environment Support Act is a vital safety net for musicians in need of assistance.”
Ms Judge also congratulated Australian rock legend Richard Clapton with this year’s Excellence in Community Support Award for his continued charitable work for the industry.
The New South Wales State Government supports a range of strategies to develop and sustain the music industry through live music forums to build on long term strategies including the removal of Place Of Public Entertainment (POPE) regulations to revive the live music industry.
For more information on Support Act Limited, go to: supportact.com.au
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Easy as XYZ
XYZ Music Channels had another successful year at the 2009 Promax/BDA Awards, scoring a total of five awards for the second year in a row.
The annual event recognises creative excellence in marketing and promotion of TV programmes. The XYZ team is relatively small in comparison to larger production houses and networks and with seventy percent of this years judging panel made up of international judges, this really is a great feat for the network.
Delivering world-class brand campaigns, XYZnetworks Music Channels were awarded a Gold Award For Best Entertainment /Comedy /Music/ Variety Promo for Metal Detector, Channel [V]’s program dedicated to metal music. Channel [V] Countdown Bumpers received a Gold Award for Best Use Of Typography.
The unique MAX Brand Campaign was awarded two silver awards for Best Television Image Campaign and Best Television Image Promo, featuring animated characters and a soundtrack courtesy of Donavon Frankenreiter, and another silver award for Best Interstitial for Footlocker on Channel [V].
An overall great result for a hugely talented team of creatives at XYZ.
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Australian first for One Movement Perth
With just over a fortnight until the debut of music conference and showcase, One Movement For Music Perth (OMFM) has launched the event’s official blog.
As an Australian-first for an official festival blog, One Movement Word features exclusive interviews with key local industry heavyweights, Michael Chugg, Ian James, Ed St John and David Chitty. Hyperbot’s Kyle Bylin and Crikey.com.au will also contribute guest blogs throughout the event.
To keep up-to-date with the latest One Movement news, subscribe to: OneMovementWord.com
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